The vision that drives me

Design Thinking is user-centric approach that Identifies the opportunities by understanding the motivations of user behaviour. 

It's an iterative process that evolves as our understanding of the problem space develops.

It's a scientific art   

It's not just Creativity, It's combination of Psychology and Biology. It's Cognitive theory. Especially focusing on how information is represented, processed and transformed in faculties such emotion, persuasion and trust within nervous systems of humans & objects. 

Projects I associated with

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I'm Hyderabadi